We worked hard in the last 12 months to get this going. The guys from Stussy are amazing and we worked on a few nice pieces together. All inspired by true american workwear.
The line was shown first time ever on Bright. It is on pre order for selected stores now and will hit the street globally early 2011…
We gave hypebeast a little heads up…
Stay tuned.
Once again in Bottrop! June 4th and 5th … last year was a lot of fun!
For updates, keep an eye on their facebook page!
Last year we shot at Mark Mahoneys Tatoo studio on Sunset Boulevard in Los Angeles…
Mark Mahoney is one of the leading tattoo artists of our time. He is currently the proprietor and premier artist of Shamrock Social Club located in the heart of Hollywood on Sunset Boulevard. His career spans over three decades and with each wave of influence that tattoo culture has had on mainstream America, Mark has been there. From the underground punk scene of the 1970’s to the black and grey movement of East L.A. in the 1980’s to the mainstream popularity of tattoo art in the Hollywood scene of the present. Mark has been a pivotal influence. The theme of Mark’s shop has always been “where the elite and the underground meet.”
I just launched this website and I kick it off with some fun stuff! You can win one of four super rare ALIFE X DICKIES jackets. They were launched end of 2009 in just 8 stores globally.
If you win, you can choose your size and color (khaki or navy).
All you need to do is to follow me on Twitter or become a friend on facebook!
On a visit to Los Angeles in May 2008, I realized that the staff in the Alife Store on Fairfax was wearing Dickies shorts. I started a chat with them and the idea for the ALIFE X DICKIES collaboration was born.
In 2008 B+ (aka Brian Cross) shot a lot of great people in LA for the new Dickies campaign. Actually, it is not just a campaign; it was part of the European relaunch of the brand.
Finally, we showed what Dickies is all about. Dickies is about work. And we wanted to show real people who wear Dickies at work.
This book is a homage to the real worker in Los Angeles.
Behind REBEL8: Joshy D
A nice short video from hypebeast on my friend Joshy, who I worked with in the last two years to make the DICKIES X REBEL8 stuff happen! He is a great guy: